Social media marketing is a mix of organic engagement and paid ads. Understanding the strengths of each helps businesses make better marketing decisions.
How Step Digitals Uses This in Our Work Process
- Optimized ad campaigns with AI-based targeting
- Engagement-driven organic content strategies
- Data-driven A/B testing for ad performance
- Cross-platform content integration
Case Studies
Scaling an E-Commerce Brand with Facebook Ads
Solution: Launched AI-optimized ad campaigns with retargeting.
Results: ROI increased by 5X within 3 months.
Growing a Brand’s Organic Reach on Instagram
Solution: Developed a content calendar and influencer collaborations.
Results: 80% follower growth and 40% higher engagement.
Conclusion
Both ads and organic growth are crucial for success. Step Digitals creates a balanced strategy to maximize reach and conversions.